Innovation
The WHY behind the WHAT We help financial institutions make decisions based on customers’ underlying motivations & behavioral characteristics
AI-Powered, Academically Driven
This technology was developed in conjunction with some of the world’s leading psychology experts
Personality Traits
An individual's unique and enduring personality traits, such as conscientiousness, stability, and sentimentality, impact behavior across various situations.
Motivations
Motivation is the drive that fuels our actions and behaviors. It can be intrinsic (internal satisfaction) or extrinsic (external reward)
Cognitions
The ways in which individuals perceive, process, and interpret information has a large impact on their decision-making and actions
Using the strictest data privacy standards, Motiv8AI’s patented Behavioral Science Fingerprint technology predicts actions and intents with unmatched accuracy.
Solves tough personalization challenges, including data scarcity, low response rates, and retention struggles.
Integrating AI with behavioral science research, built with top psychology experts and embedding academic insights, we provide actionable solutions across onboarding, engagement, and retention
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Proven Impact
Instant Credit Worthiness Assessment
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Privacy
The combination of several factors makes our solution privacy-friendly
"On site" data
processing
Our solution does not rely on international data transfers. Data processing occurs in Brazil
"One time" data collection
Our first collection is also the last one, unless there are any agreed changes in our case use
No subprocessors
Collected data will only be processed by Motiv8, without sharing with third parties
Pseudonymized metadata
We only collect pseudonymized data on users' mobile phone and its usage