Presents EmpathAI™

A NEW DIMENSION OF

HUMAN UNDERSTANDING

Harness the power of psychology and AI to reveal your customer's personality traits and motivation, simulate their future actions, and promote desired behavior
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Challenges

Finance
How can you add micro lenders with no credit history?
Insurance
How can you predict risk for first-time insurers?
HR
How do you find the right candidates and create winning teams?
E-commerce
What triggers your users to make a purchase – or not?

Solution

The EmpathAI™ behavior prediction platform by Motiv8AI has demonstrated a 22% increase in business performance spanning millions of users.
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Perfected over five years of research by psychologists and AI experts, EmpathAI™ creates a multi-dimensional depiction of the user’s personality. Future actions and interactions are simulated with unparalleled precision, at scale and near real-time.

The predictions have driven double digit business growth across industries spanning Finance, Insurance, E-commerce, and HR.
Motiv8AI also promotes Environmental, Social, and Corporate Governance (ESG) by enabling financial inclusion for households and small businesses, thus increasing prosperity and boosting economic growth.

Technology

The EmpathAI™ platform connects with the user’s mobile app, deploying behavioral models and feature engineering to assess personality and predict behavior. Provided in real time, these insights are deployed to enhance business performance.

Motiv8AI architecture is designed in a way that enables fast deployment and integration, supporting any data formatting and real time data cleansing needed.

The EmpathAI™ technology provides a high level of data security and privacy, both in the technical implementation and in zero knowledge topology.

Novel machine learning algorithms continuously tap into digital footprints, mobile device, and peer-group actions to fine-tune predictions in a changing world

Personality Appraisal
Personality Appraisal

EmpathAI™ builds psychological constructs and deploys machine learning to accurately assess personality traits such as:

 

  • Propensity to commit fraud
  • Self-efficacy
  • Emotional response
  • Psychopathic tendencies
  • Sense of control
  • Impulsivity
personality
Behavior Prediction
Behavior Prediction

Using feature engineering, EmpathAI™ can accurately predict significant user behavior in sectors such as finance and insurance:

 

  • Probability of default on a loan
  • Probability of a car accident
  • Interaction under stress
prediction

HOW EmpathAI™ WORKS?

Analyze
  • Embedded in customer app
  • Identify relevant metadata on a mobile device
  •  Data privacy compliant
EmpathAI™
  • Convert metadata into insights with psychology-based AI models
  • Continual learning
  • Generates insights per individual use case, such as micro lending
Insights
  • Personality assessment
  • Behavior prediction
  • Response and interaction simulation

Verticals

Banking
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Banking

Increase the circle of loan recipients to individuals with no credit rating or history without raising the risk

Reduce the landing cycle duration and create a more efficient, open and productive lending process

Improve customer wellbeing, providing more lenders with access to credit and cutting red tape

Insurance
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Insurance

Increase profits with more accurate premiums and a higher number of policies all while lowering risk exposure

Forego costly and potentially fraudulent claims procedures and cut red tape

Improve customer experience throughout the insurance lifecycle: lower premiums, simpler and faster claims, elimination of tiresome procedures

HR
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HR

Place the right candidate at the job that suits their personality and social interaction patterns

Create productive and highly creative teams

Create affordable security screenings for sensitive jobs

Reduce employee fraud and churn

Improve employee wellbeing and job satisfaction

E-Commerce
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E-Commerce

Cater your offering to customer personality, at scale.

Create targeted marketing based on personality and mood

Increase effectiveness by shifting from behavioral segmentation to personality driven engagement

Improve brand trust and loyalty, with memorable interactions that drive customer engagement

our leadership

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From data analytics to
HUMAN ANALYSIS

From know your customer to
UNDERSTAND YOUR CUSTOMER

From user experience to
HUMAN EXPERIENCE

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